I'm a behavioural researcher uncovering insights around building digital products for India.
My research involves understanding user behaviour and motivations through data, interviews, surveys and fieldwork. I'm passionate about growing digital experiences that can help India grow and reach global standards. My current initiative The India Notes focuses on understanding user behaviour in rural areas and creating products that can solve their unique challenges.
I hold a Master's in Human Computer Interaction (New Media Design) from National Institute of Design.